Gucci goes ART DECO

September 22nd, 2011 by Hotel Fashionland received 2 Comments »

“I like the architectural shapes, especially the New York skyscrapers of the period,” claimed Gucci designer Frida Giannini to

Giannini’s Chrysler building flapper numbers put her at the forefront of Spring’s Jazz Age revival. On the tailoring side, Giannini hewed to fairly androgynous lines. Jackets were short and boxy and topped high-waisted pants with front pleats or deep tuxedo stripes down the sides.

If there was nothing twenties-ish about the silhouettes, the era informed the jackets’ geometric designs and their Deco buttons and fastenings.


The pieces that resonated were the ones that put Gucci’s leather experts to the test, like a black and gold leather shift dress laser-cut so minutely that it resembled eyelash fringe, or a fitted T-shirt stitched together from strips of python to look like zebra stripes.

Gucci is celebrating its 90th birthday in Florence next week with a blowout that will mark the opening of the new Gucci Museo there. The evening clothes in particular will ensure that Gucci’s 91st year, like so many before it, is a resounding success. Source:

Posted under: Designers, GUCCI

2 Responses to “Gucci goes ART DECO”

  1. bejing says:

    unlikeable,makes me dizzy

  2. TAYLOR says:

    I love this collection.
    Reminds me of when Tom Ford used to do it and it was hot!